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May 23, 2010

Driving Your Business

Filed under: Sales & Marketing — Brian Gregory @ 1:47 pm

Vehicle Signs

If  your business uses vans or trucks of any kind then there is a large advertising space travelling round day after day achieving nothing.

At the very least the name of your company, what you do and how to contact you should be on there.

Eye-catching

Not far from Manchester is a family owned motor repair business. The family is in fact Asian and they decided to add a little catch phrase to the normal business detail on the side of their vans.

This resulted in everyone for miles knowing who they were, where they were and admiring them for their whit and ingenuity. The sign on the van simply said “ you’ve tried the cowboys – Now try the Indians” followed by full details of the garage.

We can’t all get away with this sort of eye catching signage and some care must be taken to ensure that the content does not give offence and that it is not inappropriate. Humorous slogans would hardly be well received if dis-played on the side of hearse or funeral car.

Types of Vehicle Signs

Magnetic Signs

These are made from magnetic sheeting that is 0.85mm thick.

They are easy to install with the only considerations being to attach to smooth surfaces and to get them level.

The sign themselves are available in a wide range of ultra bright colours and can be obtained from local sign companies or ordered directly over the Internet. The latter probably costing a little less but you don’t get the chance to look at lots of examples of the real thing.

Typical Costs

Van Graphics

Virtually any type of graphic image can be printed to thin plastic self-adhesive sheet for fixing to the doors, side panels or rear doors of a van.

How about driving this around all day?

When ordering this type of sign you will have to specify the type of Van that you will adding the sign to and then you have a choice of either:

  • Getting your local supplier to produce and fix the signs or
  • Ordering signs on the Internet which come complete with a kit to enable you to mount the signs yourself.

Costs will vary dependant on the amount of art work that you already have and the amount that will need to be produced by the sign company.

Price indications are for single colour only.

Type of Sign Restriction Cost for Two Sides
Van Door From £  60.00
Rear Panel Signs £100.00
Rear  Panel + rear doors £145.00
Smart Car graphics Complete £  50.00

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